New website directed at increasing Millennial voter turnout

Posted 9/29/16

Secretary of State Nellie M. Gorbea has unveiled www.rivotes.org, a mobile-optimized website aimed at increasing voter participation among Rhode Islanders between the ages of 18 and 35 - an age group commonly referred to as Millennials. Nationally,

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New website directed at increasing Millennial voter turnout

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Secretary of State Nellie M. Gorbea has unveiled www.rivotes.org, a mobile-optimized website aimed at increasing voter participation among Rhode Islanders between the ages of 18 and 35 – an age group commonly referred to as Millennials. Nationally, Millennials now represent about 31 percent of the electorate, but turnout among this younger age group has traditionally been lower than other generation groups.

"In 1971 the 26th Amendment to the U.S. Constitution made the legal voting age in the country 18, down from 21. Yet here we are, 45 years later, and so many young citizens are disengaged," Secretary Gorbea said in a statement. "I am committed to engaging and empowering all Rhode Islanders in the electoral process, but we must do more to encourage participation among our younger Rhode Islanders."

RIVotes.org is a peer-driven initiative that answers common reasons Millennials typically give for not voting. The website's simple navigation walks users through a series of questions about their intention and readiness to vote. The site gives important information on voting procedures and how to register to vote online in Rhode Island. If users are unsure about voting, they are directed to several peer videos explaining how easy it is to be a voter and why voting matters.

"It's important for young people to remember that the General Election is not just their opportunity to vote for President of the United States; they will also be asked to vote for members of Congress, state and local leaders, and referenda questions," Gorbea said. "Government policies impact their everyday lives and voting is the easiest way for young voters to have some control over important policy decisions."

In July 2015, the Rhode Island Department of State received a Knight Prototype Fund award as a winner of the Knight News Challenge on Elections, which sought ideas to inform voters and increase civic participation. Gorbea convened a group of high school students, academic advisors, and local canvassing officials from six communities to launch the Rhode Island Civic Fellowship program. The website was fully funded by the James L. Knight Foundation and developed based on recommendations from that program.

The launch was timed with National Voter Registration Day on September 27. National Voter Registration Day was first started for the 2012 presidential election by the National Association of Secretaries of State in an effort to register eligible voters across the country.

The voter registration deadline to vote in the November General election is Sunday, October 9. Rhode Islanders can now register to vote online at vote.ri.gov or visit their local board of canvassers to submit a paper form. For more information about this year's elections, visit sos.ri.gov or call 222-2340.

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