Hair Cuttery at 615 Greenwich Avenue in Warwick will be donating back-to-school haircuts to children in need this summer through its annual Share-A-Haircut program. From August 1 to 15, for every child up to age 18 who purchases a haircut at one of the Hair Cuttery salons in New England, a free haircut certificate will be donated to a disadvantaged child in the community.

“It is important for every child to begin the new school year with a sense of confidence and excitement,” said Dennis Ratner, Founder and CEO of Hair Cuttery. “While a back-to-school haircut may seem like a basic necessity to most, for some it’s a luxury. Our Share-A-Haircut program ensures that children, regardless of their financial circumstances, will look and feel good about themselves as they get ready to start the new school year.”

Within the first two weeks of August, Hair Cuttery aims to donate tens of thousands of free haircut certificates ahead of the new school year. Certificates will be distributed with the help of more than 100 local government and non-profit organizations.

Since 1999, the Share-A-Haircut program has donated more than 2.16 million free haircut certificates valued at nearly $35 million.

2017 marks the 18th year of Share-A-Haircut, with Hair Cuttery’s most recent campaign donating more than 81,000 haircuts to survivors of domestic violence this past spring. The company has an established history of charitable giving and has supported a range of local and national causes, including St. Baldrick’s Foundation, American Red Cross, The National Network to End Domestic Violence, American Cancer Society and Girls on the Run.