Rhode Island Medical Imaging (RIMI) has been named a four-time recipient in the first-ever Healthcare Digital Marketing Awards. The awards are led by Healthcare Marketing Report and recognize the best healthcare websites, digital content, electronic
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Rhode Island Medical Imaging (RIMI) has been named a four-time recipient in the first-ever Healthcare Digital Marketing Awards. The awards are led by Healthcare Marketing Report and recognize the best healthcare websites, digital content, electronic communications, mobile media and social media.
RIMI was recognized for four campaigns conducted in 2019 and 2020. RIMI received a gold in the October Breast Cancer Awareness Month Quiz with Rhode Island Monthly; a gold in A Patient-Focused Approach to Social Media; a merit in Seeing the Unseen - Rhode Island Medical Imaging Video Series (Category: digital video - under 2 minutes) and a merit for Rhode Island Medical Imaging Launches New Website (Category: institutional website).
According to a statement from Healthcare Marketing Report, “nearly 300 entries were received from healthcare institutions across the country.” Entries were reviewed by, “a national panel of healthcare marketers, advertising creative directors, marketing and advertising professionals and the editorial board of Healthcare Marketing Report.” Judging criteria included creativity, marketing execution, message impact, technology application and innovation content.
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