Farm Fresh Rhode Island has been selected to participate in the Newman's Own Foundation Challenge for #GivingTuesday, a global day of giving that harnesses the collective power of individuals, communities, and organizations to encourage philanthropy and celebrate generosity worldwide.

As part of the Newman's Own Foundation Challenge, Farm Fresh Rhode Island can earn up to $10,000 in matching funds for donations made (through www.crowdrise.com/FarmFreshRI-GivingTuesday) between November 22 and November 29.

Farm Fresh RI is dedicated to growing a local food system that values the environment, health and quality of life of Rhode Island farmers and eaters. Part incubator, part activator, Farm Fresh's mission is to preserve Rhode Island farmland, build healthier communities, strengthen local community-based businesses, increase access to fresh food for all, and improve the impact of food production and distribution on the environment. Funds raised in the Challenge will be used to support a wide array of access, education, and distribution programs-such as operating farmers markets year-round; incentivizing and subsidizing EBT/SNAP use at those markets; facilitating buying relationships between RI producers, businesses, and institutions; providing food-industry job training and employment to youth from DCYF's Juvenile Justice Corrections Services; getting more locally grown, fresh foods into more RI school, hospital, and senior residence cafeterias; and empowering low-income families with tools to shop for and cook fresh foods.

"We love the strong connections Rhode Islanders have to their growers and fishermen. But there is still a long ways for us to go," says Sheri Griffin, Co-Executive Directory of Farm Fresh RI. "We estimate that just 1% of the food consumed in Rhode Island is locally grown or caught. That is 99 percent opportunity! Grocery store shelves, cafeterias, schools, senior meal sites – there are so many ways to tie in local food better. We have to ask for these changes to make them happen. They will not happen on their own, but they are so worthwhile, and taste good to boot!"

Occurring this year on November 29, #GivingTuesday is held annually on the Tuesday after Thanksgiving, Black Friday, and Cyber Monday to kick off the holiday giving season. The day is designed to inspire people to collaborate in improving their local communities and to give back in impactful ways to the charities and causes they support.

The Challenge is hosted on CrowdRise, a crowdfundraising platform for nonprofits. A total of 20 organizations were selected to participate by Newman's Own Foundation, the independent foundation created by the late actor and philanthropist, Paul Newman.

Those who are interested in helping Farm Fresh Rhode Island reach its Challenge goal can do so by visiting www.crowdrise.com/FarmFreshRI-GivingTuesday.